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Event Brief

2025 Marks End of TV Brightness Competition

The TV industry faces a shift as the brightness war concludes, influenced by HDR technology.
WHO: Television manufacturers
WHAT: End of the brightness war in TV industry
WHEN: Dec 17, 2025 at 7:00 PM ET
WHERE: Global
WHY: Introduction of HDR and higher brightness levels
Sources (1): The Verge

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