Event Brief
Dec 28, 2025 at 10:01 AM ET
New Year's Eve Ball Drop: A Century of Tradition
By The BriefBrief
Since 1907, New Yorkers celebrate New Year with a ball drop in Times Square. A new ball will debut in 2026.
WHO: New Yorkers
WHAT: New Year's Eve ball drop
WHEN: Dec 27, 2025 at 7:00 PM ET
WHERE: Times Square, New York City
WHY: To mark the arrival of the New Year
How this brief is built: The BriefBrief correlates multiple sources into one evolving event brief, updated as new facts emerge.
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