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Event Brief

China's Whisky Boom: Local Distillers Target Big Brands

Local distillers in China are rising to challenge established whisky brands amid a booming market.
WHO: Local distillers
WHAT: Challenging established whisky brands
WHEN: Jan 8, 2026 at 7:00 PM ET
WHERE: China
WHY: To capitalize on the growing whisky market
Sources (1): Nikkei Asia

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