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Event Brief

Khaby Lame Signs $1.2B Deal to Monetize Fan Base

TikTok star Khaby Lame, with 160M followers, signs a major deal.
WHO: Khaby Lame
WHAT: Signed a $1.2 billion deal to monetize his fan base
WHEN: Jan 27, 2026 at 6:45 AM ET
WHERE: Global
WHY: To capitalize on his massive TikTok following
Sources (1): Straits Times

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