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Event Brief

Booze shots are out. Cheekies are in

Cheekies have taken over SF bars as the trendy new drink, replacing traditional shots.
WHO: Local bar patrons and bartenders
WHAT: The rise of cheekies as a popular drink choice
WHEN: Feb 1, 2026 at 9:00 AM ET
WHERE: San Francisco, CA
WHY: To embrace a new social drinking trend

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