Event Brief
Coles Downplays 'Down Down' Pricing in Court Case
Filed: Feb 17, 2026 at 12:05 AM ET
Summary: Coles claims shoppers understood little from its 'Down Down' pricing amid a federal court case over misleading discounts.
WHO: Coles, Australian Competition and Consumer Commission
WHAT: Downplays meaning of 'Down Down' pricing
WHEN: Feb 16, 2026 at 11:33 PM ET
WHERE: Australia
WHY: Accused of misleading customers with fake discounts
ℹ️ This event is analyzed using pattern arcs, velocity indicators, and source analysis in our MI Console.
Know more. Read less.
The BriefBrief follows the story, so you don't have to read every article. See what happened, how it changed, and where it came from, all in one place.
Same format. Every time.
See how stories unfold →