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Event Brief

Shein's Shift: Embracing Chinese Identity Again

The founder of Shein emphasizes the company's Chinese roots while seeking IPO approval from Beijing.
WHO: Shein
WHAT: Reaffirming Chinese identity for IPO
WHEN: Feb 25, 2026 at 4:15 AM ET
WHERE: Singapore
WHY: To secure Beijing’s approval for an IPO
Sources (1): Straits Times

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