Event Brief
Mar 6, 2026 at 6:05 PM ET
X Tests New Ad Format for Starlink Promotion
By The BriefBrief
X is trialing an ad format that links posts to product recommendations, featuring Starlink in Europe.
WHO: X, Nikita Bier
WHAT: Testing a new ad format
WHEN: Mar 5, 2026 at 7:00 PM ET
WHERE: Europe
WHY: To create an ad product that feels less like an ad
How this brief is built: The BriefBrief correlates multiple sources into one evolving event brief, updated as new facts emerge.
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