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Event Brief

Zendesk Acquires Forethought for Customer Service

Zendesk is set to acquire Forethought, a startup focused on automating customer service interactions.
WHO: Zendesk
WHAT: acquires Forethought
WHEN: Mar 11, 2026 at 6:41 PM ET
WHERE: Boston
WHY: To enhance customer service automation capabilities
Sources (1): TechCrunch

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