7-Eleven operator warns franchisees against anime merch scalping
By The BriefBrief
Japan’s largest convenience store operator warned 7-Eleven franchisees about unauthorized resale of anime and game merchandise.
WHO:Japan’s largest convenience store operator (7-Eleven franchisor)
WHAT:Issued a nationwide warning to 7-Eleven franchisees about unauthorised resale and bulk buying of anime and game merchandise.
WHEN:Jul 23, 2026 at 1:27 AM ET
WHERE:Japan
WHY:The warning was triggered by reports that some owners and employees set aside merchandise before release or bought large quantities to resell on resale sites.
Reporting from 2 identified publishers across this event arc.