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Event Brief

Roku raises streaming stick prices up to 60%

Roku increased prices for its streaming sticks by up to 60%, citing a RAM shortage.
WHO: Roku
WHAT: Roku raised prices for its streaming sticks by up to 60%
WHEN: Jul 24, 2026 at 3:41 PM ET
WHERE: Location not specified
WHY: Roku blamed a RAM shortage for the price increase.

Reporting from 3 identified publishers across this event arc.

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These publishers contributed reporting to the broader event history. Not every source addresses the specific development described above.

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