Event Brief
Santa Monica debuts custom Tournament float
Filed: Jul 31, 2026 at 3:00 PM ET
Summary: Santa Monica’s custom float for the 2025 Tournament of Roses Parade highlights the Pier, Pacific Wheel, and local icons.
WHO: Santa Monica
WHAT: A custom float debut for the 2025 Tournament of Roses Parade featuring the Santa Monica Pier, Pacific Wheel, and local icons
WHEN: Jul 31, 2026 at 3:00 PM ET
WHERE: Santa Monica
WHY: The $500K investment is intended to boost tourism and community pride.
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