107.7 Dolly rebrand honors Dolly Parton | The BriefBrief
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Event Brief

107.7 Dolly rebrand honors Dolly Parton

Filed: Aug 26, 2026 at 7:00 AM ET
Summary: Local radio station 107.7 is rebranding to “107.7 DOLLY” to honor country music legend Dolly Parton. The station says East Tennessee would not be what it is today without Parton’s love and influence.
WHO: Dolly Parton; 107.7 radio station
WHAT: Rebranded from 107.7 to “107.7 DOLLY” as a tribute to Dolly Parton
WHEN: Aug 26, 2026 at 5:59 AM ET
WHERE: Tennessee
WHY: The station is honoring Dolly Parton with the rebrand to celebrate her love and impact on East Tennessee.
ℹ️ This event is analyzed using pattern arcs, velocity indicators, and source analysis in our MI Console.

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