Olivia Rodrigo helps Taco Bell debut pink Baja Blast
By The BriefBrief
Taco Bell is launching a new Baja Blast variant with help from Olivia Rodrigo. The drink, “You Seem Pretty Pink for a Baja Blast,” combines Baja Blast’s tropical lime flavor with pink lemonade and is tied to Rodrigo’s favorite flavors and her new album.
WHO:Olivia Rodrigo; Taco Bell
WHAT:Taco Bell debuts “You Seem Pretty Pink for a Baja Blast,” a pink makeover of Baja Blast featuring tropical lime and pink lemonade.
WHEN:Reported Aug 28, 2026 at 11:12 AM ET
WHERE:Los Angeles, CA
WHY:Taco Bell is partnering with Olivia Rodrigo to release a new Baja Blast flavor inspired by her favorite flavors and her new album.
Reporting from 1 identified publisher for this event.
