Event Brief
Nov 14, 2025 at 12:01 PM ET
Cheetos and Doritos to Lose Bright Colors
By The BriefBrief
New versions of Cheetos and Doritos without artificial dyes will launch in December.
WHO: Frito-Lay
WHAT: Launch of new snack versions without artificial flavors or dyes
WHEN: Nov 13, 2025 at 7:00 PM ET
WHERE: United States
WHY: To eliminate artificial ingredients from products
How this brief is built: The BriefBrief correlates multiple sources into one evolving event brief, updated as new facts emerge.
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