Lula supporters use WhatsApp channel to boost campaign
By The BriefBrief
More than 10 million supporters joined a WhatsApp channel called “Lula’s Army” that helped turn online enthusiasm into real-world mobilisation for Luiz Inácio Lula da Silva’s Brazilian presidential campaign. A separate account said student-led protests also played a key role in his election victory.
WHO:Lula supporters
WHAT:More than 10 million supporters joined the “Lula’s Army” WhatsApp channel, which helped mobilise support for Lula’s campaign.
WHEN:Reported Oct 26, 2026 at 11:37 AM ET
WHERE:Brazil
WHY:The channel was used to boost Lula’s campaign and turn online enthusiasm into real-world mobilisation.
Reporting from 3 identified publishers across this event arc.